Builders lose thousands to
missed admin every year.

Sam watches your jobs, tells you what needs attention, and does the admin. Emails sent. Spreadsheets updated. Subbies chased.

No commitment. 20 minutes. We'll look at your workflow together.

Sam3 items

Urgent

Approval

Marble benchtop quote — $14,200

Kitchen Retrofit · 25 min ago

Reply needed

Electrician asking about switchboard

Office Fit-out · 18 hrs ago

Variation

Soft-close cabinetry — $2,800

Kitchen Retrofit · 2 hrs ago

At a glance

$11,000

open variations

4

waiting on reply

Sam
Approval

Marble benchtop quote — $14,200

Stone & Surface Co · Kitchen Retrofit

Sam's plan

1Email Stone & Surface confirming approval

2Update budget tracker in Google Sheets

3Log approval note in AroFlo

Approve all
Edit

Sam is working

Marble benchtop approval

Email sent to Stone & SurfaceConfirmation of $14,200 approval
Budget tracker updatedKitchen Retrofit — Google Sheets
Logging in AroFloAdding approval note to job

All done

  • Email sent to Stone & Surface
  • Budget tracker updated
  • Logged in AroFlo

There are plenty of tools for construction. You've probably got five of them. And you're still losing money.

We spoke to builders who spend half their day on admin. Not because they're disorganised, but because the work is fragmented across five different systems and nobody's watching all of them at once.

Sam doesn't replace your tools. It sits above them and does the coordination work that currently depends on your memory. You review and approve. Sam handles the rest.

Kosta

Kosta Canatselis, kosta@getsam.com.au

Founder

The real cost

The money isn't lost in the software.
It's lost in the gaps between systems.

Your tools store information. But nobody continuously organises, ranks, and resurfaces what matters across 20, 30, 40 jobs.

Variations vanish

Work happens on site before paperwork catches up. Verbal variations worth thousands never make it into a job number. Revenue disappears.

Emails bury what matters

10–20 actionable emails a day. A phone call interrupts and that quote request sits unanswered for a week. The only safeguard is someone's memory.

Subbies go quiet

You send a quote request. No response. Nobody chases. The job stalls. If there's no structured reminder, the request just dies.

Half

A builder's day spent on admin instead of running the build

40+

Active jobs a commercial builder juggles at once

$000s

Lost every year to variations that never get invoiced

5+

Disconnected systems holding fragments of each project

Not just alerts — real actions

Sam doesn't just tell you what's wrong. It does the work.

Sam drafts emails, updates spreadsheets, logs notes in AroFlo, creates variations, and schedules follow-ups. You review and approve. Sam executes across your systems.

01 — Emails

Drafts and sends replies from your mailbox

Sam reads incoming emails, understands the project context, and writes a reply for your review. Approve it, Sam sends it from your email. No copy-pasting, no blank-screen staring at 9pm.

Email draftReady to send
Toquotes@stoneandsurface.com.au
SubjectRE: Quote #Q-4821 — Marble Benchtops — Approved
We're happy to approve quote #Q-4821 for $14,200 for the Calacatta marble benchtops. Please confirm the 4-week lead time and send through your production schedule. Kind regards

02 — Spreadsheets

Updates your trackers in the same step

Approve a quote and Sam updates your budget tracker at the same time. No double-handling, no forgetting to log it in the spreadsheet later. Works with Google Sheets and Excel.

Sheet updateReady to apply
SheetKitchen Retrofit — Budget Tracker
ColumnNew value
StatusApproved
Quoted amount$14,200
SupplierStone & Surface Co

03 — Follow-ups

Chases subbies when they go quiet

Sam tracks every outbound quote request. When a subbie hasn't responded, Sam drafts a chase email and sets a reminder so it doesn't happen again. The follow-up system your memory can't be.

Follow-up emailReady to send
Tomike@sparkselectrical.com.au
SubjectFollow-up: Switchboard quote — Office Fit-out
Just following up on our quote request from last week for the switchboard relocation. Could you send through pricing when you get a chance? We're locking in trades for next fortnight.
Follow-up reminderScheduled
If no replySam will remind you to chase again on Friday

04 — Variations

Catches the money before it disappears

Sam reads emails and conversations for scope changes, creates a variation with an estimated value, and tracks it through quoting, approval, and invoicing. The revenue that used to slip through the cracks now has a system.

🔧Variation detectedNew
ProjectKitchen Retrofit
TitleAdditional structural steel — load-bearing wall
Est. value$4,200
SourceDetected from engineer's email

Can Sam actually do that? Yes.

Draft and send emails from your mailbox
Update Google Sheets and Excel trackers
Log notes and update tasks in AroFlo
Create and track variations with dollar values
Chase subcontractors who haven't responded
Schedule reminders and follow-up deadlines
Show a priority feed across all your jobs
Work with the tools you already use
Never act without your explicit approval
Keep a full audit trail of every action
Getting started

Up and running in days,
not months

Connect your tools. Sam starts reading. No migration, no data entry, no retraining.

1

Connect your tools

Link email, AroFlo, spreadsheets, and doc storage. Sam reads — it doesn't change your workflow.

2

Sam learns your jobs

Sam builds context across your projects: who's involved, what's outstanding, where the risks are.

3

Review and approve

Sam surfaces what needs attention and prepares the work. You make the call. Sam handles the rest.

I reckon half my week is admin. Emails, chasing quotes, updating the run sheet, writing up variations. By the time I get to the actual build decisions, I'm already behind.

Builder · custom homes, Adelaide

I had a variation worth four grand just vanish because the paperwork never got done. That's not a software problem. That's a follow-through problem.

Builder · residential construction, Adelaide

Who it's for

Built for the people who actually run the jobs

Small builder

2-person teams, 3–6 active jobs

You're the builder, the PM, and the admin. Half your day goes to emails, quotes, invoices, and chasing subbies. Sam takes that off your plate.

  • Drafts replies from your inbox
  • Tracks variations before they slip
  • Follows up on outstanding quotes
  • Keeps your spreadsheets current

Commercial builder

Teams running 20–40+ projects

High volume, fast-moving communication. Sam gives you oversight without the email treadmill.

  • Priority feed across every project
  • Approval workflows for admin actions
  • Variation tracking with dollar amounts
  • Automated subcontractor follow-ups
FAQ

Questions people ask us

No. Sam sits above your existing tools and coordinates them. It connects to AroFlo, email, spreadsheets, and accounting software. It fills the gaps between them.

No. Sam drafts everything and presents it for review. Nothing gets sent, updated, or logged without your explicit approval. Every action is recorded in an audit trail.

Days, not months. Connect your email and tools, and Sam starts building project context immediately. No data migration, no manual setup, no retraining.

Gmail, Outlook, Google Sheets, Excel, AroFlo, Xero, and Google Drive. More integrations are added based on what our pilot builders use.

Pricing depends on team size and active projects. Book a free consultation and we'll talk through what makes sense for you — no obligation.

Yes. Scoped permissions, short-lived credentials, full audit logging. Every action is recorded. Your data stays in your region.

Always. Email Kosta directly at kosta@getsam.com.au. No assistant, no chatbot. You'll hear back from the founder.

Stop chasing paperwork.
Start catching revenue.

Book a free 20-minute consultation. We'll look at your workflow and show you where Sam would help.

No commitment. No sales deck. Just a conversation about your admin.